Taylor Swift is the kween of dropping hints. Her newest album, Reputation, will be released on Friday, Nov. 10 and fans are excitedly looking for the next big clue. There may have been a very subtle hint for Swift's next single in a UPS commercial posted on YouTube. Taylor Swift's newest song "Rip Off The Page" might have just been released and we almost missed it.
Taylor Swift has partnered with UPS to create some fun opportunities for fans. Various trucks are sporting the Reputation album cover with "#TaylorSwiftDelivery" written on the side. These trucks are slated to make special deliveries when Reputation is released.
A video promoting the partnership included a behind-the-scenes look at how the trucks get Taylor-ized and showed employees gushing about the exciting partnership. Various fans also talked about the intriguing opportunities and giveaways.
One fan said in the vid,
I think Taylor looks awesome in it and I'm really excited about her album and I'm really excited about the opportunities that UPS are [sic] giving Swifties. Like, to be able to win packages, you know, concert tickets, and maybe even the big fly-away trip.
While all that is very exciting to fans, there may have been more revealed in the video.
After the first watch, the vid seems like pretty standard stuff about the album. However, if you listen closely to the background, there is an unidentified song playing. One of Swift's ultimate stans slowed the track down and the results were surprising.
The voice does sound quite a bit like Swift's. The mysterious vocals appear to be saying, "rip off the page." Obviously, this would be a perfect addition to Swift's Reputation album. The first single released from her new album, "Look What You Made Me Do," is all about throwing shade and Swift's damaged reputation through the media.
Swift also kept things cryptic before unleashing "Look What You Made Me Do." The singer wiped all her social media accounts clean and randomly started posting snake videos. On Wednesday, Aug. 23, she revealed the name and release date for Reputation. Then, four days later, she dropped the music video for "Look What You Made Me Do" during the 2017 VMAs. It happened so fast I was dazed and confused for weeks. Now, Swift could be planning a similar surprise.
Obviously, the element of surprise paid off big time with "Look What You Made Me Do." A PR rep from Spotify told Elite Daily that Swift's single was streamed more than 10. 1 million times IN. THE. FIRST. DAY. That's a freaking ton. To give you an idea: Swift didn't just break a "release day" Spotify record, she actually had the biggest streaming day for a single track in Spotify history. If that wasn't enough, "Look What You Made Me Do" has also set the record for the most-viewed music video in a 24-hour period in 2017 with more than 28 million views. Needless to say, Swift knows what she's doing when it comes to releasing music.
Although it has not been confirmed if the background music for the UPS commercial is indeed some secret, sped-up version of Swift's new single, fans are here for it.
As much as we would all like this to be real, some fans aren't so sure.
The good news is everything Taylor has chosen to release off Reputation has happened really quickly. If "Rip Off The Page" is indeed a new song, Swift will probably be dropping it sooner than later.
What do we want? More Taylor! When do we want it? Like, honestly, right this second. Can we just have Reputation now?! Please? Fine, I'll wait.
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