Emerald Elitou

Emerald Elitou (known as the "Launch List Lady") is a beauty and wellness writer with plenty of experience in the fields that ignite her passion. The Philadelphia native uses her love for writing to create stories that inspire people to live happy and healthy lifestyles. Emerald's words have also appeared in BET, Byrdie, Essence, and other publications.

Halloween

7 Last-Minute Halloween Pajamas To Buy For Your Spooky Movie Night

You’ll get a ~ghoul~ night sleep with these.

By Emerald Elitou
Halloween

7 Cute Halloween Nail Art Ideas That Are Spooky And Stylish

Claws at the ready.

By Emerald Elitou
Halloween

These Last-Minute Halloween Makeup Looks Are The Only Costume You Need

Get ready for some throwbacks.

By Emerald Elitou
Halloween

Trust Me, Your Winning Halloween Costume Is At Target RN

Is this the real life? Is this just fantasy?

By Emerald Elitou and Theresa Massony
Halloween

These Cute Halloween Sweatshirts Will Get You In The Mood For Spooky Season

OK, but why do I need all of these?

By Emerald Elitou
Exclusive

Cardi B's Custom Rainbow Birkin Bag For Kulture Costs As Much As Your College Tuition

The mastermind behind the jewel-encrusted creation walks Elite Daily through the behind-the-scenes of this and more iconic Birkin bags.

By Emerald Elitou
Body Talk

This Is The Ideal Shower Routine And Cadence, According To Dermatologists

Plus, if you're showering with super hot water, you're doing it wrong.

By Emerald Elitou
Back To Beauty

We Asked Popular Dermatologists To Answer Your Biggest Back-To-School Skin Qs

So, like... do I really have to wash my face twice a day.

By Emerald Elitou
Exclusive

Frankie Grande's Family Beauty "Secret" Is A $7 Product You 100% Have In Your Bathroom

Here are all the deets on how he gets his glow.

By Emerald Elitou