...Bready For It?
I tried Panera's mac & cheese and bread-scented lip balms.

Will Panera Restock The S’Mac & Cheese Lip Balm Duo? Here's The Deal

I never knew I needed a bread-scented lip balm.

by Rachel Chapman
Panera

Panera has crossed over into the fashion world with its viral BAGuette bag and Croissant Clutch, and now, the bakery-cafe is attempting to make waves in the beauty space. Inspired by its fan-favorite mac and cheese in a bread bowl, Panera has teamed up with Holler and Glow to release a S’Mac & Cheese lip balm duo.

That’s right, Panera has mac and cheese and bread bowl-scented balms for hydrating your lips after eating. The hilarious combo comes with a yellow S’Mac My Day lip balm, a brown Get That Bread lip balm, and a miniature spoon applicator for just $8. The S’Mac & Cheese lip balm set will be available starting July 9 on Amazon and The Panera Shop, while supplies last. A rep from Panera tells Elite Daily there are no plans for a restock, so fans should plan to get it “while it’s hot.”

While this lip duo may be playful, it’s also super moisturizing with a vitamin E-infused formula that stays glossy without being sticky. I got to try Holler and Glow’s savory, Panera-inspired balms ahead of their launch, and here’s my honest review of each scent.

The S’Mac My Day Is Interesting

In a million years, I would have never thought to make a cheese-scented lip balm, but here we are. This truly does smell like melted mac and cheese, but you’ve got to really sniff the whole thing to experience the Kraft-like flavor.

Panera

The scent is so subtle, which is nice. I don’t think you want to be constantly sniffing cheese while wearing it. Ultimately, it smells like plain lip balm with a slight cheddar presence when you apply it. I’m actually glad they went more wearable than campy, and it left my lips super shiny.

Rating: 3.5/5

The Get That Bread Is Everything I Wanted

The macaroni-inspired lip balm may have been subtle, but the Get That Bread is all carbs and perfection. I don’t know how they did it, but they managed to create a lip balm that smells *exactly* like a toasty Panera bread bowl. Back in college, I spent many nights studying in a Panera while slurping soup out of a bread bowl, so this smell felt extra nostalgic for me. I’m right back at the restaurant, sitting in a booth with some broccoli cheddar.

Panera

This smells so good that I want to eat it. While it does have a stronger scent than its sister lippie, the Get That Bread glides on like a plain lip balm so you aren’t smelling sourdough all day. That’s fine, because I’d be hungry if I was smelling bread bowls 24/7. If you love a good baguette as much as I do, you need to get this lip duo ASAP.

Rating: 5/5

If you happen to miss out on the July 9 drop, you can still celebrate National Mac and Cheese Day on July 14. MyPanera members get $2 off any mac and cheese entree, and fans in New York City, Green Bay, and Austin have a chance to get a free lip balm duo at their local cafe, while supplies last.

Beauty That Breaks the Internet
Get the buzziest product drops, TikTok trends, and beauty deep dives delivered to your inbox daily—because you're not here for basic.
By subscribing to this BDG newsletter, you agree to our Terms of Service and Privacy Policy