Amazon Prime Day 2019

Dates, times, and the best Prime Day Deals: We've the answers to all of your burning questions about Amazon Prime Day 2019.

If you’re looking for all the must-have information about Amazon Prime Day 2019, you’ve come to the right place. From now until the big summer shopping event officially kicks off on Monday, July 15, at 12 a.m. PT, we’re covering everything you need to know about Prime Day, as the news break, so that you’re ready to snag all the killer deals. Plus, as part of our countdown to Prime Day 2019, we’ll be featuring the best discounts you can find on Amazon today, and every day, leading up to the main event — because why not start saving now?

Of course, when Prime Day does get underway, this is where you’ll find all of the best Amazon Prime Day deals, from smartphones, TVs, and headphones, to covetable fashion and beauty products. Millions of items will be on sale, with new deals dropping constantly, so consider us your shopping sherpas, here to help you navigate the chaos. For all your other Prime Day questions, make sure to check out the FAQ section below. Whether you’re wondering how long Amazon Prime Day will last, how this worldwide shopping event became a thing in the first place, or if you need to be Prime member to snag the deals, we’ve got all the answers to your pressing Prime Day questions.

The Latest Amazon Prime Day News & Deals

Here Are The Most Exciting Prime Day Deals (Save Up To 80% Off Before They Sell Out)

By Maria Cassano
Prime members have been waiting all year — but now that the best Amazon Prime Day deals are live, it's easy to get overwhelmed by the massive selection. Right this second, there are thousands of incredible items on sale for up to 80 percent off, but…

These Sex Toys Are Up To 60% Off For Amazon Prime Day ( Deals End Tonight)

By Maria Del Russo
Prime Day isn't just for stocking up on kitchen and beauty basics — although there are plenty of those deals to be had. Some of the best discounts on Prime Day are discounts on sex toys for you and your partner. From vibrators to lube, the tools to…

These Are Prime Day's Best Beauty & Fashion Deals (They're Selling Out Fast)

By Jen Fiegel
When you think Prime Day on Amazon, you probably think deep discounts on gadgets and home goods — but don’t forget that it’s also the time to score up to 80 percent off the best Prime Day fashion and beauty deals including skin care, wardrobe…

These Ancestry DNA Kits Are Up To 50% Off Today For Prime Day & Selling Out Fast

By Amanda Fama and Lara Walsh
Believe it or not, Prime Day isn't only for cool gadgets and high-tech appliances. If you look hard enough, you can find some pretty unique products on the site, including Ancestry DNA kits. For reference, an Ancestry DNA kits are take-at-home tests…

The HP Chromebook Is 40% Off Today For Prime Day & 4 Other Incredible Deals Selling Out Fast

By Collette Reitz, Lizzy Rosenberg and Lara Walsh
With Amazon's Prime Day in full swing, you're probably feeling a little overwhelmed... I know I am. Differentiating what you actually need from deals that simply seem "too good to pass up" becomes increasingly difficult, and with such a wide variety…

The 6 Best Amazon Smart Home Deals On Prime Day, Including Over 50% Off The Echo Dot

By Lizzy Rosenberg and Lara Walsh
With Prime Day in full swing on July 15, you're most likely gearing up to go on a giant freakin' shopping spree. Whether that means you're embarking on a quest to re-do your kitchen, looking to purchase a wide array of new appliances, or if you're…

Prime Day's 3 Best TV Deals, Including Almost $100 Off Toshiba's 55-Inch Smart TV

By Amanda Fama and Lara Walsh
The shopping extravaganza you've been waiting for is finally here, and I'm not talking about Cyber Monday. I'm talking about Prime Day, aka *the* online shopping event of the summer. If you're an Amazon Prime member (or trying to become one), your…

The Instant Pot Is 57% Off Today For Prime Day, & 4 Other Kitchen & Home Deals Selling Out Fast

By Mehak Anwar
Amazon Prime Day is upon us, folks, and you know what that means — two days of epic online deals that will score you major savings across all of While there are a lot of categories to shop from like Electronics, Music, Sports & Outdoors,…

Beats Headphones Are 50% Off For Prime Day Today & 10 More Headphones Deals Selling Out Fast

By Collette Reitz and Daffany Chan
Prime Day has finally come, and now you can start checking off all the items on your wishlist, as killer deals hit the site. IDK about you, but I like to reserve my Prime Day purchases as the time to finally snag those big-ticket items I've been…

The Instant Pot Is More Than 50% Off Today For Prime Day, So Grab It ASAP

By Shelby Black
Happy Amazon Prime day everyone! For many of us, we've been saving and collecting those pennies so we can score some delicious deals from this two-day shopping extravaganza. Well, for those home chefs who are looking to cook up some delicious…

Apple Watches Are 40% Off Today For Amazon Prime Day & 6 More Tech Deals Selling Out Fast

By Lara Walsh
It's officially Christmas in July, aka Prime Day, and chances are you've been browsing all the savings on offer if you're an Amazon Prime member. While there are plenty of discounts across all the site's different departments, some of the best buys…

Dog DNA Kits Are 30% Off Today For Prime Day & Selling Out Fast

By Lara Walsh
Christmas in July is finally here for Amazon Prime members, and I'm so here for a handful of deals aimed at people with fur babies. If you're a proud pet parent, chances are that you've browsed through Amazon's selection of merch and accessories for…

KitchenAid Mixers Are Almost 50% Off Today For Prime Day & Selling Out Fast

By Amanda Fama
Prime Day is finally here, which means it's time to fill your house with the latest and greatest gadgets without breaking the bank. Whether you're looking for new speakers, an upgraded TV, high-tech kitchen appliances, or anything in between, Amazon…

The Best Pre-Prime Day Home & Fashion Deals Are Up To 70% Off Right Now

via The Zoe Report
Amazon Prime Day is going live on July 15 this year, and the anticipation is already starting to mount for the mega summer shopping event. But here's a little secret: you don't have to wait for the official Prime Day deals to drop to start snapping…

You Can Snag Prime Day Deals & A $10 Amazon Credit At Whole Foods This Week

via Bustle
Amazon Prime members might already know this, but Prime Day is coming right up. Starting on July 15 at midnight PT and running through July 16, the site will offer a bunch of deals on all sorts of products, but, before that, Whole Foods will also…

Amazon Prime Day Is Coming SO Soon, So Get Your Wallets Ready

By Amanda Fama
Mark your calendars, everyone, because Amazon Prime Day is right around the corner. If you're an Amazon Prime enthusiast (same), then you might already know every detail about the upcoming special. But if you're new to the shopping platform, you…

What Is Amazon Prime Day?

First debuting in 2015 as a way to celebrate Amazon's 20-year anniversary, Prime Day is "a holiday of savings" during which, as its name suggests, Amazon Prime customers get to experience mega discounts on popular products from all kinds of brands, including its own private labels and Alexa-enabled devices. It's sort of a summertime Black Friday, if you will — and this year is expected to be the best one yet. And if you think it’s just an American phenomenon, think again. This year, Prime members in 18 countries, from North America to Europe to Asia, got in on the Prime Day action.

When Is Amazon Prime Day?

Prime Day 2019 will officially begin at 12 a.m. PT on Monday, July 15 and conclude at 11:59 p.m. PT on Tuesday, July 16, according to an Amazon press release. That means that this year Prime Day will last a full 48 hours, making it the longest Prime Day in history.

How Long Does Amazon Prime Day Last?

This will be the first year that Prime Day will last 48 hours, or two full days. Last year’s epic summer shopping event lasted 36 hours, up from 30 hours the year before, so there’s definitely a trend of Prime Day getting longer. However, for those not logging onto their computer in the wee hours of the morning on July 15, the event might not feel noticeably longer.

Do You Have To Be A Prime Member To Get Amazon Prime Day Deals?

Yes, you do have to be a Prime member to snag all the amazing Amazon Prime Day deals, but for those not already part of the Prime community, there is a smart hack to get in on the savings. If you sign up for a 30-day free trial of Amazon Prime prior to Prime Day, you’ll be able to shop all the Prime Day deals without shelling out for a full Prime membership — which costs $119 for an annual membership, and $12.99 per month for a monthly membership. However, thanks to the super convenient Free 2-Day shipping, and even Same-Day to 2-hour deliver in some areas, not to mention access to instant streaming services via Prime Video, and savings at Whole Foods, you can see why many Primers swear that, “Once you go Prime, you never go back.” Yet, if you’re not ready to commit to a membership just yet, remember to cancel your Prime membership before the 30-day trial is up. It’s a manual cancellation process, but fairly simple to do.

Click here to sign up for a 30-day free trail of Amazon Prime.

What Are The Best Things To Buy During Amazon’s Prime Day Sale?

If last year is any indication, everything from beauty and fashion essentials to home and tech products will be discounted during the Prime Day flash sale, covering a range of trusted big name brands and highly rated emerging ones. Whether you’re hoping to score new furniture, kitchen gadgets, grooming items, or all of the above, you’re very likely to be click-happy come Prime Day 2019. Plus, it’s all but guaranteed that Amazon devices (i.e. Echo Dots, Echo Shows, Fire TVs and Tablets, and Kindles), as well as Alexa-enabled devices (i.e. smart home accessories) will be discounted as part of the Prime Day celebrations. Last year, the best-sellers worldwide were the Fire TV Stick with Alexa Voice Remote and Echo Dot.

Is Amazon Prime Day *Better* Than Black Friday?

Amazon Prime Day is certainly giving Black Friday a run for its money. According to, 76 percent of Prime Day prices in 2017 were better than Black Friday ones, and the deal site told Fortune they expected 70 percent of Prime Day 2018 prices to be better than Black Friday 2018. With that in mind, it might pay to shop for both year-round staples and holiday gifts this Prime Day.

Will Whole Foods Have Deals For Amazon Prime Day?

Last year, Whole Foods joined the Amazon Prime Day celebrations, offering exclusive Prime Day discounts at all U.S. locations. If Amazon follows the same 2018 model, you can expect to see something like this: First, if you spend $10 at Whole Foods within the specific dates (last year it was July 11 through July 17), you’ll receive a $10 credit to your Amazon account to be spent on Prime Day. Second, if you use Whole Foods’ grocery delivery service, you’ll receive a $10 discount on your order, plus an additional $10 credit to use on your next order. Third, if you have an Amazon Prime Rewards Visa card, you get doubled cash-back rewards on purchases of $400 or more. Last but not least, if you shop in-store during the key Prime dates, look for special savings for Prime members on everything from protein bars to vitamins.

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