H&M Making A Huge U.S. Expansion


H&M has been in the news quite a bit this past month. What with the announcement of their e-commerce site launch and their COS expansion, it’s clear that the fast-fashion retailer is making serious moves.

Their latest venture? A Major U.S. expansion. Daniel Kulle, U.S. president of H&M said “We have 269 stores in the U.S., but with more than 314 million people in the country, we haven’t exposes everyone to H&M yet.” What a shame too. The store is pretty much a go-to for every woman who has been exposed to their fashions; those who have yet to be exposed are seriously missing out.

Because of this, H&M has decided to make some major launches and re-inventions of current stores in 2013. It’s rumored that the brand will aim for 600 H&M stores in the United States by the end of the year.

Not only that, but the major U.S. stores (New York, Boston, New Orleans, etc) will be receiving major renovations to up the luxury.

Ally | Elite.

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