Powerful Video Asks Women If They See Themselves As 'Beautiful' Or 'Average'

When presented with a choice, would you call yourself "beautiful" or "average"?

As part of its Choose Beautiful campaign, beauty brand Dove placed signs above pairs of doors located in major cities like Shanghai, London and San Francisco.

Women going about their everyday business were asked to enter through either the "beautiful" doorway or the one labeled "average."

Dove has a way of pulling at heartstrings, and this short film is no exception: Watching women self-identify as beautiful is powerful stuff.

According to Dove's website, the clip reflects a larger truth:

Feeling beautiful is a personal choice.

Let this video help reshape the way you view your own beauty.

Citations: Powerful Dove experiment shows how women can choose to feel beautiful (Mashable)