This Is How Mothers' Negative Words About Their Bodies Affect Their Daughters (Video)


Daughters listen to their mothers; not only do they pay attention when they're being addressed, but also when mothers forget who might be hearing.

A short film from the Dove: Legacy campaign, created as part of the brand's Self-Esteem Project, spotlights the ways in which insecurities can be transferred from mothers to daughters.

Each mother is asked to list the things she likes and doesn't like about her body. The young daughters are asked to do the same.

The daughters end up listing all of the same hated body parts that their mothers talk about: the big thighs, arms and "wonky" eyes. They've learned from their biggest role models.

It's a lesson in parenting and self-confidence. Mothers teach their daughters how to be women, so they must provide the best example.