It seems like anyone with a business idea will call themselves an entrepreneur these days, and Mattel is the latest to jump on the trend.
The company’s newest Barbie is -- what else -- an entrepreneur! No one knows of what, exactly, but as long as she’s not beading bracelets and calling herself a businesswoman there’s still hope for little girls everywhere. Oh, and did you check out her little iPad!?
After considering over 150 careers, Mattel announced at the Toy Fair this week that Barbie would be running a start-up in her neon-pink dress with black heels, belt, smartphone and tablet to symbolize “entrepreneur” and not “Facebook stalking at work.”
But what does it say about Barbie that she got as far as calling herself a start-up pioneer without one key component: an actual business. So, we thought it was appropriate to come up with some suggestions of what kind of company little girls can run:
At least Mattel is encouraging young women to enter the business world and think untraditionally -- even if it’s not clear what fields that may entail.
It’s only a matter of time before they debut a Sheryl Sandberg Barbie.