Over the past few years, and who knows how much longer, the NFL has had a problem with domestic abuse and the way it views women in general.
Indeed, women have become the NFL's most important demographic in recent years, but a new program rolled out by the Tampa Bay Buccaneers shows just how much work we still have to do as a society.
Recently, the good folks in Tampa Bay's front office launched "RED: The Buccaneers Women's Movement," which, according to the team's website, is "a movement that will be led by the women of Tamp Bay, alongside the Buccaneers, to become innovators and leaders in changing the way football is enjoyed by women."
How do the Bucs plan to do this?
For starters, they're going to be implementing a "RED Term of the Week." This week's term is "Play Clock," in case you were wondering.
The team will also host a RED Launch Party at Raymond James Stadium on Thursday, September 10.
According to a Bucs press release,
"Extremely condescending" is probably putting it lightly.
Get a clue, NFL.