There's not a lot of underage drinking these days because parents are way cooler than they used to be.
Maybe it was the rise of the dad bod, or maybe it was apps like Snapchat that brought together the family. But one thing's for sure: Today's parents are much closer to their kids, and this is having a positive impact on their lifestyle.
Research by The Institute of Alcohol Studies found that these days, parents are less likely to drink in front of their children and more likely to school them about drinking illegally.
In 2003, 61 percent of 11 to 15-year-olds had tried alcohol. By 2014, this had fallen to 38 percent.
Good parenting is a key driving force for less underage drinking. But another major factor is how expensive booze is today.
Aveek Bhattacharya, the report's author, said,
This report challenges a number of stereotypes and urban myths around underage drinking, including the supposed irresponsibility of modern parents and children, effects of immigration and increased use of social media. Whilst we don't have all the answers and evidence to explain why underage drinking has fallen, the fact that alcohol has become less affordable is highly likely to have discouraged many young people. Further research is needed to explore the driving forces behind this trend, and I hope this report will be a helpful starting point.
Thanks, mom and dad.