Courtesy of Netflix

Dustin’s Dinosaur Hoodie From ‘Stranger Things’ Is The Holiday Season’s Best-Selling Gift

By
Share
Ad failed to load

In what is probably my favorite piece of fashion news this week, the coolest new must-have item seems to be a Brontosaurus sweatshirt. Yes, you read that right: Dustin's dinosaur hoodie from Stranger Things is breaking the internet, and esteemed paleontologist Ross Geller is most certainly deeming this one of the best weeks of his life.

Originally sold at the non-profit Science Museum of Minnesota in the 1980's, the hoodie looks like your average wearable souvenir; it features the skeleton of a dinosaur, the identifier "Brontosaurus," and, my favorite part, the descriptor "Thunder Lizard." (THUNDER. LIZARD. This is why I need one.)

When the museum relaunched the hoodie on their website, a reported 80,000 people mobbed the museum's website to try and get their hands on their own prehistoric hoodie. They ultimately crashed the site and wiped out all available inventory. The museum restocked soon after; allegedly, they have grossed approximately $600,000 in proceeds thanks to their unintentional rise as a purveyor of pop-culture fashion. Right now, the museum has a limited quality of Dustin sweatshirts available, from $15-36, so don't delay.

Ad failed to load

In an interview with High Snobiety, Kim Ramsden, the museum's public relations director, said, "For us, we're just relishing this opportunity to be connected to the popular show, especially one that has characters that are interested in science. As a nonprofit, all of the proceeds will go back to our mission of science and education and inspiring other young kids like Dustin on the show and his friends to have an interest in science."

Science rules. At one point in high school, I wanted to be a forensic scientist until I realized I didn't have a mathematically-inclined bone in my body. I'm also not fond of human or animal remains. So for me, this sweatshirt represents a meeting of my forgotten dream job and my current and actual dream job.

Ad failed to load

While this specific hoodie's rise in popularity is absolutely because of its appearance on Stranger Things, I can't help but to wonder if the current fashion climate helped it gain momentum. It's no secret that streetwear has had a major resurgence in both the high and low markets as of late; you only need to look to brands like Off-White and Balenciaga, who have both sent iterations of hoodies down their runways, to see that the item is no longer reserved for athletics or days of lazy dressing. In fact, my insanely stylish ex-coworker often wore hoodies to work and styled them with pleated skirts and red snakeskin booties, or crisp culottes and intricate sandals. She looked damn cool.

Off-White Fall 2017, courtesy of Vogue Runway

Commonplace logos that were once deemed nerdy or uncool (like dinos) have also found a place among the closets of some of the best-dressed people in the world, thanks to their high fashion upgrades by brands like Vetements and Moschino. (Believe me, DHL and McDonald's were NOT cool things to sport on your tees five years ago. But I do love that Big Macs are "in"...)

Ad failed to load
Nordstrom

And finally, "dad style" is a thing now. People are actually choosing to wear retro rubbery sneakers and fanny packs and '80s sweaters, and publications like GQ are calling it cool. What a time to be alive!

My point in all of this is that Dustin's hoodie actually fits in pretty perfectly to what's going on in fashion right now. Stranger Things takes place in the 1980's, so I guess it kind of makes sense. Is Dustin the most unlikely fashion icon of all time? Probably. Will I be slaying the streets of New York in my own sweatshirt emblazoned with a gigantic quadruped sauropod dinosaur in the coming months? Oh, hail yes.

Ad failed to load

Must Reads

Your Weekly Horoscope Is Here & Luckily, It's All Good Things

Pat yourself on the back because you survived not only one but two major eclipses. The last few weeks have been one obstacle after another but you made it. You dealt with the pain, held it together, and prevailed. Now, your February 19, 2018 weekly h…
By Roya Backlund

6 Subtle Red Flags That Could Mean You’re Sleeping Way Too Much

Have you ever woken up after an unusually long night of sleep and felt, well, kind of awful? Whether you roll out of bed feeling super dehydrated, nursing a throbbing a headache, or you simply feel stiff as a board, there are reasons why your body mi…
By Annakeara Stinson

These 6 Workouts Can Be Done Right On Your Couch, & Yes, They Do Count As Exercise

Ever have that feeling when you're watching the Olympics like you should be working out, or at least stretching, but in reality you're just laying around eating chips? Yeah, me neither. But if you do ever feel that pull to work out when you're just l…
By Annakeara Stinson

10 Things You Should Say To Your Partner Every Day To Keep The Love Alive

When it coms to love, falling into it is a lot easier than maintaining it. There’s a reason, after all, that it's called "falling" in love, because it's mostly out of your control — the heart just takes over. Because those emotions come so easily and…
By Rachel Shatto

Science Says These 8 Foods Can Help You Live Longer, So Eat Up

If you're looking to live forever, or at least for an appropriately long amount of time, then the best way to get started on your journey toward immortality is to think about what you're putting into your body for fuel. Think of your diet as the batt…
By Caroline Burke

I Live In London & When Guys Find Out I'm American, They Only See Me As A Fling

I first entered the world of dating apps during a semester abroad in London, and I had zero idea what I was getting myself into. I was 21, had only ever dated boys I'd met through work, school, or mutual friends, and my appreciation for romantic come…
By Genevieve Wheeler

Here's Exactly How You'll Fall In Love, Based On Your Astrological Sign

One of my favorite things about learning about my zodiac sign and others' is learning patterns about my behavior that I can acknowledge and use to my advantage. As a Scorpio sun sign, I know I'm typically described as mysterious, drawn to loyal peopl…
By Elana Rubin

These 8 Red Flags Might Mean You're Pushing Yourself Too Hard In Your Workouts

If you live by the motto "no pain, no gain," or you frequently exclaim that your HIIT circuits "hurt so good," you're probably the type of person who challenges yourself to the max during your workouts. And while this isn't necessarily a bad thing, i…
By Georgina Berbari

I Tried Vegan "Spacepaste" & It Looks Like Straight-Up LED Lights On Your Face

As you might have noticed, 2018 is the year for glitter. So many brands have been releasing shining, shimmering formulations like they're going out of style. We're not even halfway through February, and Lemonhead LA has already launched the best glit…
By Kim Carpluk

These "Awkward" Proposal Stories Show There's No One Perfect Way To Get Engaged

There are a few adjectives people use to describe proposal stories that tend to be a bit more common than the rest. You know what I mean. How many times have you heard someone describe their marriage proposal as "magical" or "romantic" or — my person…
By Candice Jalili

This $20 Toy Simulates Pimple Popping, So You Can Save Your Face (But Still Lose Your Dignity)

As a self-proclaimed popaholic, I am not ashamed to admit that I love watching pimple popping and blackhead extraction videos. Call me gross, but I find it immensely therapeutic and satisfying. To all of my fellow weirdos, we’ve been blessed with a n…
By Ariana Marsh

Everyone Is So Thirsty Over This “Photo” Of Obama With Facial Hair

It's been a hot minute since President Barack Obama left the Oval office (though it feels like ages), and a lot of us miss him dearly. After leaving the White House, the 44th president remained out of the public eye for a little while, decompressing …
By Daniella Bondar

Meghan Markle Uses This $13 Natural Wonder To Grow Her Eyebrows Back & You Can Too

Meghan Markle is the world's new go-to celebrity for all things fashion and beauty — she's marrying a prince after all, so she must have some tricks up her sleeve. Meghan Markle's beauty routine is just as intricate as mine, because that's how real s…
By Alison Turka

7 Foolproof Things To Do Every Day If You're Tired Of Being Lazy AF

Being lazy can be oh-so-lovely. Until you start letting life pass you by, and not living to your full potential, then suddenly, it's not so good anymore. Don't get me wrong, I love my weekends when I can stay snuggled up in bed just a bit longer. Hit…
By Marisa Casciano

This Is How Long Most People Wait To Say "I Love You," Science Says

If I had to choose one word to describe saying "I love you" to your partner for the first time, I'd have to go with... hmm, exciting? Nope. Thrilling? Hardly. Terrifying? YES. Exactly. Saying "I love you" for the first time is terrifying. What makes …
By Candice Jalili

6 Reasons To Travel Abroad With Your Boyfriend Or Girlfriend In Your 20s

Traveling can be many things: hectic, expensive, and definitely stressful. But with the right people or person beside you, all those troubles kind of just melt away. That's why there are some solid reasons to travel abroad with your boyfriend or girl…
By Alani Vargas

7 Subtle Red Flags About The Way The Person You're Dating Treats Other People

You've done it. Against all odds, you've found the seemingly perfect person. All of your dates have been amazing, filled with endless hours of deep conversation and sweet affections. And how is it possible that you have, like, everything in common? T…
By Lily Rouff

Opal Hair Is The Latest Color Trend & It's So 'Zenon: Girl Of The 21st Century'

If you were a fan of the unicorn highlighters or mermaid hair hues that took over 2017, then you’re in for a treat. A new beauty trend has arisen and it's as fantastical as it gets. These photos of opal hair color prove that too much rainbow is never…
By Ariana Marsh