Protein Beer Is In The Works, So You Can Drink As You Work Out
Blake Konrardy is about to make a whole lot of new friends, thanks to his ingenious new creation- Brewtein.
Konrardy, a former insurance company employee, quit his day job to follow his dream of creating the ultimate post-workout snack by combining his two favorite things: beer and protein. Now, Konrardy says he's a "professional brewtritionist."
Konrardy told Munchies,
Ultimately, you have to find something you are truly passionate about. For me, that is the intersection of your workout and your weekend.
In his quest to find the perfect workout/weekend drink, Konrardy developed Brewtein and NutriBeer.
Brewtein, according to Konrardy's Kickstarter, has,
A greater protein content than any other beer in existence, packed with 7 grams of whey protein. But you wouldn't know it from the taste. Brewtein is categorized as an American Wheat ale, with a fairly light body, refreshing wheat flavor, and a clean finish. Best served cold straight out of the bottle or can, or in a glass with a lemon wedge.
NutriBeer, on the other hand, is a “lighter, low carb” lager, made for the fitness-minded drinker seeking to limit calorie intake.
So far, Konrardy's Kickstarter campaign has 108 backers pledging more than $8,000 toward the $40,000 goal.
But believe it or not, Brewtein isn't the first protein beer to come on the market.
Mighty Squirrel, a Boston-based beer company, launched earlier this summer.
The company's regular beer packs in 175 calories and 5 grams of protein. The light version has 109 calories and 4 grams of protein, according to Business Insider.
Business Insider's staff also tried the beer and had some pretty mixed reactions.
One staffer noted, "It kind of tastes like metal? Like a metallic Bud Light," while another simply said, "It's terrible."
Still, both companies appear to be a work in progress, just like your gains.