On April 1, one New Zealand BMW dealership ran an ad that claimed the first person to come in and ask for “Tom” would be able to switch out his or her old car for a brand new BMW.
Given the date (April Fools' Day), most people understandably assumed the offer was a prank.
Of course, the significance of the date was not lost on the dealership: The unbelievable offer, it says, “was a test to see who would risk looking like the ultimate fool… for the ultimate car.”
One daring woman, Tiaana Marsh, took that risk -- and drove away in a spankin' new BMW.
Happy April Fools' Day, indeed.