I could understand someone mislabeling fur accidentally. Sometimes faux fur textiles are so true to the actual product that it can be hard to distinguish the differences, but is mislabeling fur becoming an intentional trend?
Century 21, Neiman Marcus and a few other retailers have been cited for labeling their actual fur products as synthetic, but why? We can only speculate, but could it be due to societies pressures? Financial reasons?
People for the Ethical Treatment of Animals, more commonly known as PETA, has an idea: “In this global marketplace, there are fur farms in China that raise dogs for clothing that is labeled as fake fur here in the U.S. because that’s what the market best responds to.” Says senior vice president Dan Matthews.
Hmm, so it is due to societal pressures. Yes, you want to make your label seem environmentally friendly, but the consequences of mislabeling fur can be severe. Expect citations and a visit in federal court if you disagree to abide by the Fur Products Labeling Act if your place of work plans on mislabeling their fur products in an attempt to sell more products.
Ally | Elite.
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