The Best Towels On Amazon

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by Margeaux Baulch Klein
Originally Published: 

Sifting through the 100,000 different towels on Amazon can, no doubt, be a little overwhelming. But if you're searching for the best towels on Amazon, you first need to know what to look for. The secret behind the highest-rated bath towels is threefold. It'll come down to the material of the towel, its density, and how well it absorbs water.

As far as materials go, the softest towels are generally made of rayon or cotton. Bonus: These fabrics are also less prone to lint or pilling with frequent use. But if you're looking for a quick-drying towel, you're better off opting for a microfiber towel. Microfiber is a style of fabric made of tiny fibers (1/100 of the width of a hair), that allow it to absorb more water and dry faster.

Next, consider the density. This may go without saying, but the denser the towel the more luxurious it will feel. While the density is labeled on most towels (in grams per square meter, or GSM), you can also calculate its density by dividing the weight of the towel by its full size. Look for towels with densities greater than 500 GSM for the overall nicest feel. One thing to note, however, is that though denser fabrics absorb a lot of water, they tend to take a bit longer to dry.

And whether you're looking for bath, hand, or beach towels, don't forget to keep your size needs in mind. I've done the research for you, and below, you’ll find the absolute best towels on Amazon right now.

This Stylish 6-Piece Towel Set

Made from 100% cotton with a density of 600 GSM, these stylish towels are soft and absorbent — and you get six in each set: two bath towels, two hand towels, and two washcloths. They’re available in a variety of chic colors, including neutrals such as flax (pictured here) and silver, bright aqua, and more. And if you don’t need a full set of six, you can opt for a four-piece bath towel set instead.

Buyer review: “I really love the design on these towels. I wanted something with a little more visual interest and these hit the spot. I originally ordered one set in the gray color for my master bath, and I’ve subsequently replaced all the bath towels in my home with these, in the gray and dusty blue colors. They are very soft and absorbent.”

These Fan-Favorite Bath Towels

These cotton bath towels are one of Amazon’s best sellers, boasting more than 13,000 five-star reviews. The set featured above includes four towels, each measuring 27 by 54 inches — though you can also choose from 13 by 13-inch and 35 by 70-inch sizes. Plus, there are 11 color options ranging from classic white to vibrant coral and more, so there’s sure to be a set that matches your bathroom decor.

Buyer review: “The towels are so soft! My old towels had seen their better days so when I saw the price of these I had to try them. I was blown away by how soft they are! [...] Overall with the price and the quality I am very pleased with this purchase and I will definitely be purchasing again.”

Editor’s Favorite: The Best Plush Bath Towels

Brooklinen is known for its comfy sheets, but the cult-favorite brand also makes soft, plush towels that Kate Miller, an Elite Daily editor, loves. “This towel is so thick and plush — a total must for those cold-weather days,” says Miller. “I like a lighter Turkish towel in the summer but as soon as the temperatures start to drop, this becomes my go-to. And it's held up to washings really well.” Sold in a set of two, the towels come in four sizes and two colors: navy blue and white.

Buyer review: “Plush, soft, wash and dry beautifully, incredibly expensive, but such an indulgent towel!!”

Editor’s Favorite: The Best 4-Piece Towel Set

This four-piece bath towel set is well-loved by Amy Biggart, an Elite Daily editor, who says: “I've used these towels for three years, and they are super absorbent and durable, even after countless trips through the washing machine and more uses than I can count. They feel nearly as fluffy as they were the day I bought them, years later, and they are a generous size for a bath towel." Choose from seven colors, including sage green, electric blue, and classic white.

Buyer review: “Bought a set back in May, it is now November and they are just as soft, fluffy, and bright as when they arrived. I wash weekly with bleach and they are holding up great. These are everyone's favorite towels in this household. Would make a great gift.”

Editor’s Favorite: The Best Turkish Towel

Not only have these lightweight, 100% cotton towels earned raves from Elite Daily editors, but they’re also backed by a 4.6-star overall rating after more than 3,000 Amazon shoppers weighed in. “I bought a couple of these towels in 2018, and they're still going strong,” says editor Wesley Salazar. “They are absolute must-haves for small-space living. Not only does their lightweight design make them more compact for storage, but it also makes them super quick-drying — which means they stave off odors longer than fluffier towels, and you can sneak in a couple more uses before rushing off to the laundromat. Plus, they're great for trips to the beach or travel.”

They’re also well-loved by editor Chelsey Conroy, who says: “I have several of these towels and I often give them as gifts. They come in several beautiful colors and get softer with every wash, but my favorite thing about them is their large size — they’re 37 by 70 inches compared to a standard towel with is 30 by 38 inches. I tie mine around my neck like a sarong and it makes a great summer alternative to a bathrobe.”

Choose from over 30 colors, including yellow, orange, and white.

Buyer review: “We use these everyday. We've had ours for over seven years and they've held up really well. The more you launder them the softer and more absorbent they become. They hang dry significantly faster than the typical thick towel. They're generous in size, but because they're thin they require little space in the cubbard, washer and dryer. Also, they're ideal for traveling and camping. They come in different sizes (even hand towels) and many colors and I think they're beautiful.”

The Best Oversize Bath Sheet

This single bath sheet is made of luxe, 100% Turkish cotton, and it measures 40 by 80 inches. Boasting a density of 625 GSM, this towel is dense enough to feel thick and soft to the touch, but not so dense that it'll take forever to dry. While $40 might seem like a steep price for a single towel, fans are quick to say that this is one of the best towels they've ever used. Over 2,600 Amazon reviewers have weighed in and given this bath sheet an impressive 4.6-star rating on Amazon. Bonus: It has double-lock-stitched hems for more durability, and is dyed in a vat to ensure the color of your towels remains vibrant for years to come.

Buyer review: “Sooooo soft and absorbent! These are hands down the best towels I have ever owned. They are massive bath sheets as described, so when you dry off after a shower it’s like getting a big hug. I washed and dried these before using them and there was minimal lint in the drier which is a huge win.”

An Affordable 2-Piece Bath Sheet Set

With a density of 576 GSM, these two 70-inch bath sheets are a great deal for the quality. For about $15 per towel, this 100% cotton set feels soft to the touch, and is designed with double-stitched hems for added durability. Even better, you can get it one of 12 different colors to match your bathroom decor.

Buyer review: “I’ve now bought ten of these towels in different colors. Some are now more than 5 years old and still look and feel great despite regular use. Highly recommend these.”

The Fastest Drying Towels

This set of four bath towels is made of 100% microfiber, so they'll absorb water and dry faster than any other towel on this list. If you live in a humid climate, or your bathroom doesn't get a lot of air circulation or light, these will be a particularly great option. They're also mildew and odor absorbent and are even designed with a dual-pile weave that makes both sides of these towels equally soft and absorbent. Each towel is 30 by 57 inches, and lightweight enough to be thrown in a gym bag or suitcase if you need to bring them with you when you travel.

Buyer review: “The towel is fluffy, soft, and absorbs water quickly and dries very fast. You don't get that musty smell from towels that don't dry well enough. This is great at home and especially for the gym.”

A 12-Pack Of Washcloths

With this budget-friendly set of 12 washcloths, you can use a fresh towel for daily face washing without breaking the bank. The 13 by 13-inch towels are made from soft and durable combed cotton that’ll feel gentle on skin, and they’re easy to machine wash. There are 14 different colors to choose from, whether you prefer classic white, neutrals, or eye-catching shades of blue and green.

Buyer review: “Super absorbent and wonderfully soft washcloths. They washed well, and didn't shed a bit.”

A Budget-Friendly 3-Piece Towel Set

When you have a budget to stick to, this Amazon Basics towel set is an extremely solid choice. Each set contains a bath towel, hand towel, and washcloth, all made of lightweight cotton. This means they'll dry quicker than some of the other options on this list but might not feel quite as luxurious to the touch. The bath towel measures 30 by 54 inches (smaller than a bath sheet), and the total set has a weight of 400 grams. Over 20,000 shoppers left these a five-star rating or review after purchasing them.

Buyer review: “i’ve bought these three times now and been just as pleased each time. super absorbent and incredibly soft. i went through so many other supposedly luxury brands before finally figuring what the heck and just buying these. y’all. they’re great.”

A Luxurious 6-Piece Towel Set

This six-piece cotton towel set is a fan favorite for a reason. For just about $60, you'll get two face washcloths, two hand towels, and two bath towels. The entire set is made of 100% combed cotton and is available in two chic colors: white and midnight blue. Best yet, they have a density of 900 GSM, so they'll be extra-thick and plush when you jump out of the shower.

Buyer review: “These are the most absorbent towels I have ever owned. I have owned another set for over a year and they are still the best towels in our closet. Moving was a perfect excuse to get some more of these towels. You can buy cheaper towels, but these are by far better than anything else I’ve gotten from department stores.”

A Chic Towel Set

With their neutral color scheme and chic striped print, these Tommy Bahama towels, which have a GSM of 600, will transform your bathroom decor. The medium-weight towels are made of 100% cotton and have a twisted texture that adds to their stylish feel, and though they’d look good in any home, they feel especially well-suited to warm climates. If you don’t love the colors pictured, they also come in light blue and mint green colors.

Buyer review: “These are great towels. Medium-thick, soft, absorbent, and strong enough to wash a couple of times a week. The colors are beautiful and blend with everything. Love them, bought several sets.”

The Best Hand Towels

With over 9,000 five-star ratings on Amazon, these hand towels are beloved by people far and wide. This set of six towels is made of 100% cotton and has a density of around 600 GSM. This means they're soft to the touch but not too dense to dry quickly. What more could you need in a hand towel? And, at under $25 for the whole set, you'd be hard-pressed to find a better deal on this bathroom essential. They even come in 14 different colors so you can match them to your bathroom or guest room.

Buyer review: “These towels are thick, plush, soft, and absorbent. I washed them before use, and they laundered beautifully.”

The Best Microfiber Beach Towel

If you're headed for the beach, you'll be glad you have this best-selling towel in your bag. This towel is made of microfiber material and promises to dry three times faster than its terry cotton counterparts. Not only that but it’s designed to repel sand so you don't have to take the beach with you in your car. Available in 37 colors and striped prints, you'll be able to pick a towel that fits your personal style. You can also get it in a small, large, or extra-large size, giving you enough space for your beach read, water bottle, sunscreen, and everything else you'd need for a full day by the ocean.

Buyer review: “I was expecting this towel to have a microfiber feel to it and was pleasantly surprised when it arrived and was soft to the touch. Dries quickly and sand just shakes right off. Lightweight and packs extremely well.”

The Best Striped Pool Towels

Give your pool area a stylish and cozy makeover with this set of four striped towels that are made of 100% Turkish cotton. They look (and feel) like something you’d find at a five-star beach resort, with their beach-chic stripes, double stitching, and plush, fluffy texture. In this set, you’ll get four 30-by-60-inch towels that only get softer with each wash.

Buyer review: “I bought several types of towels on Amazon to try out for our pool, these were the nicest. The thickness was good, they are soft and I've washed them a dozen times now and they are holding up perfectly. Really happy with these, will buy again.”

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