Company Trolls Millionaire By Offering Free Avocado Toast If You Buy A House
You can judge the way I speak, the dress, and the music I listen to -- but don't you dare say a word about how I brunch.
In May, Australian millionaire, Tim Gurner sat down with "60 Minutes" in Australia to basically roast the millennial generation about our love for avocado toast, but one company in particular is clapping back.
According to Gurner, if we plan on being serious adults and buying houses, we need to cut back on our fancy avocado habits.
In an effort to stick it to the man (the man in question being Gurner), SoFi, an online finance company targeted toward millennials, is offering first-time home buyers an offer they can't refuse.
If millennial buyers finance their homes using SoFi mortgage in the month of July, they'll get free avocado toast for a whole month.
Yes: ONE WHOLE MONTH.
I guess I'm buying a house for the first time. Where do I sign?
Think of the avo toast as an incentive program, which was put in place to get young people excited about buying their first home. This incentive will come straight to your doorstep -- in three installments -- if you qualify for the loan.
No more brunch lines. Plus, you also get your choice of regular or gluten free bread.
SoFi's chief marketing officer, Joanne Bradford, told Time Money,
Avocado toast was covered so much as a barrier for millennials getting homes, and we want to show them that's not the case. You can have your toast and eat it, too.
Take that Gurner!
In order to buy a home for the first time, you may have to cut back a little and save a lot of money -- but the occasional avocado toast isn't going to stand in the way of you and your white picket fence.
We will not stand idly by while you judge us. We will have our toast and eat it too.