Relationships

These IRL Singles Events Will Turn Up The Flavor On Your Dating Life

It’s time to put love back on the menu

Written by BDG Studios

If today’s modern dating scene sounds less appetizing to you than a bland chicken dinner, you’re not alone. Nearly 25% of 18-to-29-year-olds say they feel lonely¹. And after sampling enough tasteless experiences — catfishing, dropped convos, or worse, becoming someone’s pen pal — that stat checks out. At a certain point, all that endless scrolling starts to feel like a buffet of flavorless options, and you start craving something real — just like the whopping 79% of young adults who are planning to attend more in-person events this year².

Knorr, your favorite cooking wingman, is satisfying that appetite with its newest campaign, Serving Singles. In partnership with Eventbrite, Knorr is hosting a piping-hot dating series in five major cities this month. The lineup has all the right ingredients, like expert-led cooking classes, spicy comedy shows, soulful meditations, and even some cheeky speed dating. The best part? Knorr’s referral ticket bundles make sure you can bring a single friend along. That way, you both can find your own matches during a night of nothing but fun and flirty vibes. More people showing up means more chances for the kind of IRL chemistry no DM can fake.

After all, 80% of Americans agree cooking is the ultimate green flag³. There’s no denying that the fastest way to someone’s heart is through their stomach, which is why Knorr is helping singles gain the skills they need to be total 10s in and out of the kitchen.

That same confidence doesn’t have to stay at events, though. Knorr Premium Flavor Bases add bold flavor to any meal, whether you’re bringing your favorite dish to a party or planning a cute date night at home. Read on to learn more about the Knorr Serving Singles event near you.

New York: Italian Cooking Class

Things kicked off in the Big Apple last week, where Knorr and Classpop dished up an Italian cooking class. Under the guidance of a pro chef, singles learned how to craft a fresh tagliatelle pasta tossed in a mouth-watering Alfredo sauce. It’s just the right amount of cheesy and way more memorable than another “so what do you do?” over drinks. Now, that’s amore.

Los Angeles: Mindful Meet-Up

Over on the West Coast, LA-based love-seekers might just find their twin flame at this next link-up. Knorr is joining forces with the Feels, a popular IRL dating series, to swap small talk for something deeper. Lock in with guided prompts, reflective exercises, and psychology-based activities that spark mindful connections. It's giving emotionally available (finally!).

Chicago: Classic Speed Dating

Zoom into your next love story at this classic speed dating experience, thrown in collaboration with Meet IRL. Start with a quick pre-date drink, then rotate through 8 to 10 potential matches in just over 90 minutes. It’s fast, sure, but way more efficient than waiting it out in DM purgatory. Afterward, you’ll be connected with mutual matches to keep things going off the clock.

Houston: Dating Game Show

For Houston singles ISO someone with “a great sense of humor,” this comedy-meets-dating night is the perfect place to start. Knorr and The Riot Comedy Club are hosting Swipe Right, a live dating game show led by comedians Jeff Joe and Lotto Marie. Brave contestants will take the stage for a shot at love (and prizes to fuel their eventual first date), though anyone could leave with a new connection.

Miami: Paella Cooking Class

Miami is known for bringing the heat, so count on this paella cooking class to turn up the temp on your love life. Knorr is pairing up with Classpop again for a hands-on night of classic Spanish paella, complete with chicken sausage, shrimp, saffron-infused rice, fresh vegetables, and that iconic Knorr flavor boost (seriously, have you ever tried their granulated bouillon?). You’ll cook in teams of two, and in a city this steamy, it’d be tragic if the only thing sizzling was in the pan.

It’s time to log off, show up, and see what happens. You may just discover the secret ingredient to the recipe of love is a little in-person chemistry.

Find an event near you.

1, 2 Eventbrite

3, 4 Knorr Survey info: The research was conducted by Censuswide, among a sample of 13,503 respondents (aged 18-35) who are open to dating and using dating apps, across the UK, US, Germany, Mexico, France, Benelux (Netherlands & Belgium), Philippines, Indonesia, Argentina, South Africa, Brazil, Nigeria and Italy. The data was collected between 24.12.2025 – 12.01.2026. Censuswide abides by and employs members of the Market Research Society and follows the MRS code of conduct and ESOMAR principles.