This Blue Latte Tastes Terrible And Proves We Only Care About Instagram

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I'll admit that I happen to be a bit of an Instagram addict.

Therefore, I have no shame when it comes to making myself look like a complete idiot in order to capture the perfect picture for my feed. Whether it's harassing random strangers to snap my pic on the street, having an impromptu photo shoot in the middle of a nightclub bathroom or snapping photos of my food in dark restaurant (with the flash on, of course), I literally have no boundaries when it comes to Instagram-related activities.

No, really, I basically live my life by the simple motto, "Embarrassment only last for a few minutes. Instagram pics last forever."

Apparently, I'm not the only one out there who's willing to make a fool of themselves for the sake of social media. Lately, a lot of people have been flocking to Matcha Mylkbar in Melbourne to get their hands on a new Instagram-worthy blue latte.

Now, you're probably wondering, "How does one turn a latte blue?"

Well, it's quite simple. This eye-catching vegan latte is made with ginger, lemon, coconut milk, agave and blue algae powder.

If that combination of ingredients is enough to make you cringe, you'll be glad to know these blue beverages taste just as bad as they sound. Apparently, this $6, coffee-less latte smells like seaweed and has a flavor that's similar to sour milk. Yum.

But let's be real: Who even eats food for the taste anymore?

Everyone knows that Instagram-ability totally trumps the flavor of what you're eating these days.

Check out the pictures below to see this interesting new drink from Down Under:

Matcha Mylkbar just one-upped Starbucks' #BlueDrink...

...by inventing a pretty badass-looking blue vegan latte.

Thanks to its unique appearance, this cerulean latte is creating a lot buzz on social media.

But while these things may be easy on the eyes, they're a lot less forgiving on the tastebuds.

Yep, it turns out these blue beverages are made with ginger, lemon, coconut milk, agave and blue algae powder.

And rumor has it, they smell like seaweed and taste like sour milk.

Apparently, the interesting flavor hasn't deterred Instagram addicts from scooping these lattes up for the sake of social media...

Because Matcha Mylkbar has already sold over 100 blue lattes, despite the fact they're expensive, contain no coffee and taste like Smurf shit.

But hey, who cares as long as it looks good on Insta, right?

If blue algae doesn't fit your photo color scheme, don't worry. Matcha Mylkbar also has beetroot and mushroom lattes...

Hipster water...

Green and black burgers...

...plus, some punny coffee cups that will make you want to kale yourself.

So yeah, you're pretty much guaranteed to find a food photo op that compliments your Insta feed.

Citations: Blue latte: the vegan coffee that smells of seaweed and contains no caffeine (The Guardian)