Karlie Kloss: The Face Of Juicy Couture

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Karlie Kloss has been busy this summer. Not only is she the face of Elie Saab’s Fall Campaign, the September issue of British Vogue, Vogue Japan, and the Target x Neiman Marcus Collaboration, she will now be the face of Juicy Couture’s Fall Campaign.

Kloss, 20, was cast as a part of Juicy Couture’s attempt to reimage the company. Juicy Couture president and chief creative officer LeAnn Nealz said “Karlie is the perfect Juicy girl – beautiful, fun, all-American and confident. But what really sets her apart is her wonderful and vibrant energy.”

Juicy Couture’s reimaging will include the launch of Juicy Jeans, a Juicy Couture official blog titled The Juicy and the brand’s first fashion film, which will also feature Kloss.

Ally | Elite.

Photo Credit: Getty Images