H&M has been a household name amongst the chic on a budget for years. It only seems fitting that the company would expand to a home division. Beginning in early 2013, H&M will retail a home furnishings line to American consumers.
The idea has already been presented within the company on its international fronts and has done well. Sweden, Germany, the Netherlands and Austria got the first tastes of the collection with the United Kingdom following the next year. The United States collection will follow the same format: producing three main sub-collections each season with new accessories and furnishings releasing every two weeks.
Ally | Elite.
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