There have been a few collaborations this past year that caused me to tilt and scratch my head. “Really? Those two companies go together?” This following collaboration is no exception to my skeptical thoughts.
Special K, you know, the Kellogg’s brand cereal, has partnered up with OPI to create a collaboration. The partnership will be met with the Nicole by OPI division of the polish company, and will feature three custom shades centered around Special K’s body-positive two-week challenge: Challenge Red-Y, Pros & Confidence and Be Ama-Zing!.
The polishes are available this month in an unusual fashion. First, you must purchase specially marked boxes of Special K products, then you have to sign up for the Kellogg’s Family Rewards Program and enter the codes from the purchased Special K boxes to receive these shades.
You must redeem 3 codes to receive Challenge Red-Y, and 8 codes to redeem all three polishes. Interesting, huh?
Ally | Elite.
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