For all the pale people in the world (raises hand), finding a good bronzer can be quite the challenge. And while fair skin types might be inclined to stay away from bronzer altogether, it's actually a makeup must-have if you're looking to contour or add definition to your face. Plus, since us pale-skinned folk tend to stay out of the sun, using bronzer is a safe and easy way to achieve a sun-kissed look without the risk of skin damage. Ahead, a comprehensive guide to the best bronzers for fair skin — but first, a few tips.
Shade-wise, picking out the right bronzer for pale skin is pretty straightforward: choose something on the lighter side, and stay away from orange undertones. Additionally, look for a soft, buildable formula to avoid a caked-on or muddy finish that will be hard to fix.
Aside from choosing the right shade, making bronzer work on fair skin mostly has to do with your application method. The main rule to live by is the lighter the hand, the better. Start with a gentle dusting of product, since you can always add more; this is also why it's so important to buy a buildable formula. You can also try using a liquid bronzer and mixing a few drops into your moisturizer for a natural, all-over glow.
For six pale skin-approved bronzers — from liquids and powders to shimmers and mattes — scroll on.