Japan never ceases to amaze us with their bizarre innovation, and their latest idea is as confusing as any of them. In what they claim is not sexual, a specialty shop allows patrons to sleep with - but not have sex with - girls for $95 per hour.
The shop offers the chance for men to hug and cuddle with women in beds.
The attraction, located in Tokyo's Akihabara electronics district, is not a brothel, but just for those looking for some human contact while sleeping.
Soiney is the name of the shop, located on the third floor of an old run-down building.
Other popular menu items are getting stared at or being slapped in the face.
"This is not a sex service," said its manager who requested to be identified by his last name Koda told ABC News. "It is for men who feel lonely and just want to be with someone." "Japanese men are tired from excessive work hours. They just want to feel loved and cared for," he said.
At Soineya, an hour's stay at one of the seven dimly lighted cubes separated by boards and curtains costs 9,000 yen or $95.
The female employees are between 17 and 25 years old.
"We can wear cute pajamas or one of these costumes," says Sakura, a petite employee who appears to be in her mid-teens.
Each time a client requests for the woman to change outfits cost 1,000 yen or $10.
Call me old school, but if I'm going to pay for it, I'm going to pay for it.
Stephen Willard | Elite.