American Airlines' social media team deserves a pat on the back.
Earlier this month, the aviation company changed its Twitter avatar to a rainbow flag to show support for global Pride Month, the official celebration of the LGBTQ community.
Most, of course, are thrilled with this gesture, especially from such a large corporation.
But every rose has its thorn, and there was one assh*le who felt the need to challenge the company's decision to participate in LGBTQ Pride Month.
The ensuing Twitter exchange (specifically, the airline's response to the complaint) was one of the best we've ever seen.
Suffice it to say, we'll be flying American from here on out.
Here's the full exchange, including the (since deleted) tweets from the rude customer.