News

Make It Rain: Strippers Have Figured How To Monetize Snapchat

by Emily Arata

Snapchat isn't just for drunken Friday night selfies anymore.

According to Nick Bilton of The New York Times, the disappearing-photo app is now the domain of cam girls and strippers.

Using the in-app Snapcash feature, these enterprising sex workers created an underground erotic market where they reportedly charge at least $1 to $5 for photos and videos.

The Times reports pornographic accounts, which violate Snapchat's community guidelines, allow consumers to feel as if they have one-on-one connections with the "strippers" holding the smartphones.

And thanks to the app's chat feature, buyers can even submit requests for particular actions or fetishes.

Snapchat has been "aggressive" about removing pornographic accounts, reports Bilton.

To evade removal, these strippers post their usernames online or accept other forms of digital payment for their sexy Snapchats.

To be clear, the number of these erotic accounts is far from the majority of the app's users, but it's worth knowing Snapchat is being used for more than just tipsy selfies.

It doesn't take a stretch of the imagination to wonder why sex workers have taken to the app, which is well known for providing an easy way to send suggestive or nude photos.

However, cam girls would likely have the same issue as their amateur counterparts when it comes to working through Snapchat: If a customer can simply screenshot the image, what's to keep them coming back?

Citations: How to Monetize Snapchat? Strippers Have It Figured Out (AdAge)