Unless you are cheating on your diet, demolishing a bag of Doritos doesn't really seem all that thrilling.
But, all of that is about to change. Doritos set out to seriously spice up your snacking endeavors once and for all with its newest flavor, Doritos Roulette.
Just as the name implies, these chips are pretty much like Russian Roulette for your mouth. Instead of bullets, this bag is armed with a small number of insanely spicy chips hidden among a bunch of normal Nacho Cheese Doritos.
These things are so damn hot, people are actually taking photos with them and tagging them #BurnSelfie.
Unfortunately, these daredevil Doritos will only be available for a limited time.
You should probably stock up on them while you can, and don't forget to take advantage all the promotional contests Doritos is having to celebrate its red hot product launch.