Eric Santos


Eric Santos is the CEO of Benchmark Intelligence, software that helps retail chains understand why certain locations perform better than others. He previously founded WishBooklet, Dwibbles & Soshowise. When Eric is not running his business or writing you can find him traveling or lifting heavy weights.

If Your Favorite Rappers Were Famous Tech Companies

Rappers and tech companies have quite a bit in common. They're hip, cool and creative. When they're first starting out, they dream about signing deals — VC deals and record deals. They also manage to accumulate a lot of hype. Some companies and…